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Insight Invited to Present at Australia Council Marketing, Communications and Ticketing Summit 

Insight’s directors are delighted to be the first public relations and communication specialists invited by Australia Council for the Arts to present at the 2018 Australia Council Marketing, Communications and Ticketing Summit Knowing me, knowing you! on best practice, strategic communication management. The intensive two-day programme on 28 and 29 June features national and international leaders in their fields. Alice Collins and I are both humbled and excited to present our unique insights into developing strategic, communication campaigns with effectiveness and ROI demonstrated through analytical measurement and evaluation.

 

Workshop Session: “The Name Of The Game: Developing An Effective PR Campaign So The Winner Takes It All”

There’s far more to conducting an effective communication campaign than just Ring! Ring! It’s so much more than asking journalists to Take a Chance on Me!  When All Is Said and Done, saying, I Have A Dream just won’t cut it in this rapidly changing Crazy World of communication.  You have to be a Super Trouper and develop a strategic communications plan – that’s The Name of the Game! In this insightful session where you get Two For The Price of One, Clare and Alice Collins, the multi-award winning mother/daughter team will share their insights into developing and strategically rolling out a Winner Takes It All campaign!

Panel Session: “Gimme! Gimme! Gimme! – How to create a media release and measure an effective media/publicity campaign”

When working in the Arts, getting bums on seats is the Name Of The Game to get the Money, Money, Money!  In this session Insight’s directors, Clare Collins and Alice Collins will share their insights to writing an effective media release that lets The Music Speak and has journalists saying I Do! I Do! I Do! They’ll share their award-winning writing skills and methodologies in campaign measurement and evaluation that demonstrate ROI.

http://www.australiacouncil.gov.au/programs-and-resources/…/ 

Client Win! Bravehearts Gain Insight

We’re delighted to announce that after a competitive pitch, Insight has been appointed to manage public relations and communications for Bravehearts, Australia’s leading child protection organisation. The Insight team look forward to shining a spotlight on the amazing work of Hetty Johnston AM and her dedicated team to help make Australia the safest place in the world to raise a child! Read more

Insight To Host Masterclass At Mumbrella360

Mumbrella have revealed the line up for the 2017 Mumbrella360 Masterclasses and Insight is excited to be hosting the sole PR masterclass: “More Than Just a Spin Cycle or Hashtag: How to Use PR for Public Good”.

Insight’s Mumbrella360 Masterclass will feature multi-award winning case studies. Delegates working in the cause, culture, community, health and government space will gain ‘Insights’ into delivering innovative, fully integrated awareness campaigns that can achieve tangible results to effect real and significant social change.

Betty Completes Epic Tour of Central Australia

In October 2016, Betty and crew commenced their 46 day Central Australian Tour in Darwin then headed south through the Territory to South Australia and then east through Far West NSW travelling over 6,000 kilometres and holding 36 media and community events.

Betty’s trip took her to 36 communities including Uluru, Coober Pedy, Broken Hill, Port Augusta and Adelaide. We would like to thank the Northern Territory Government, NT WorkSafe and the Government of South Australia – SafeWork SA, all 33 Councils and Bunnings for hosting Betty.

Special thanks to NT, state and federal MPs, Asbestos Diseases Society of South Australia (ADSA) and the Asbestos Victims Association of SA (AVA) for welcoming our Ambassadors and Betty to your communities. And to our amazing volunteer crew, Geoff and Karen Wicks who made Betty’s tour possible, our heartfelt thanks!

#Asbestos #AsbestosAwareness #AsbestosBetty #NTWorkSafe #SafeWorkSA #SafeWorkNSW #BettyTheADRIHouse #AsbestosAwarenessMonth

Where’s William? Campaign Launched

To manage public consciousness surrounding the disappearance of 3-year-old William Tyrrell; Insight was approached to conduct a pro-bono, integrated, public relations campaign aligned with Police objectives to generate national awareness, reports to Police and empower William’s Parents as the foremost voice for William.

Today, alongside NSW Police, Insight launched the Where’s William? Campaign and www.whereswilliam.org with child protection advocate Hetty Johnston AM, NSW Police and Crime Stoppers NSW.

Australian Asbestos Awareness Campaign Wins Prestigious International Award

Australia’s national public awareness campaign ‘Don’t Play Renovation Roulette – Asbestos Awareness Week 2012’ has won international recognition in the highly competitive 2014 Global Alliance COMM PRIX Public Relations and Communication Management Awards For Excellence held in Madrid overnight.

In winning the Best Public Service Campaign Award, Insight Communications are Australia’s first and only public relations and communication representatives to win a prestigious international Global Alliance COMM PRIX Award that recognises the most outstanding public relations and communication management programs from around the globe.

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Australian Asbestos Awareness Campaign Wins International Recognition At AMEC Global Communication Effectiveness Awards 2014

Insight Communications’ campaign ‘Don’t Play Renovation Roulette! – Asbestos Awareness Week 2012’ was internationally recognised receiving a highly sort after industry award ‘Best Use of Communication Management: Not-for-Profit’ at the International Association for Measurement and Evaluation of Communication (AMEC) Awards held in Amsterdam overnight.

Amid a highly competitive field from across the globe and competing with a record number of entries, Insight Communications was the only Australian public relations agency to be shortlisted in the prestigious AMEC Awards 2014.

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