Author: Alice Collins

Insight To Host Masterclass At Mumbrella360

Mumbrella have revealed the line up for the 2017 Mumbrella360 Masterclasses and Insight is excited to be hosting the sole PR masterclass: “More Than Just a Spin Cycle or Hashtag: How to Use PR for Public Good”.

Insight’s Mumbrella360 Masterclass will feature multi-award winning case studies. Delegates working in the cause, culture, community, health and government space will gain ‘Insights’ into delivering innovative, fully integrated awareness campaigns that can achieve tangible results to effect real and significant social change.

Betty Completes Epic Tour of Central Australia

In October 2016, Betty and crew commenced their 46 day Central Australian Tour in Darwin then headed south through the Territory to South Australia and then east through Far West NSW travelling over 6,000 kilometres and holding 36 media and community events.

Betty’s trip took her to 36 communities including Uluru, Coober Pedy, Broken Hill, Port Augusta and Adelaide. We would like to thank the Northern Territory Government, NT WorkSafe and the Government of South Australia – SafeWork SA, all 33 Councils and Bunnings for hosting Betty.

Special thanks to NT, state and federal MPs, Asbestos Diseases Society of South Australia (ADSA) and the Asbestos Victims Association of SA (AVA) for welcoming our Ambassadors and Betty to your communities. And to our amazing volunteer crew, Geoff and Karen Wicks who made Betty’s tour possible, our heartfelt thanks!

#Asbestos #AsbestosAwareness #AsbestosBetty #NTWorkSafe #SafeWorkSA #SafeWorkNSW #BettyTheADRIHouse #AsbestosAwarenessMonth

Where’s William? Campaign Launched

To manage public consciousness surrounding the disappearance of 3-year-old William Tyrrell; Insight was approached to conduct a pro-bono, integrated, public relations campaign aligned with Police objectives to generate national awareness, reports to Police and empower William’s Parents as the foremost voice for William.

Today, alongside NSW Police, Insight launched the Where’s William? Campaign and www.whereswilliam.org with child protection advocate Hetty Johnston AM, NSW Police and Crime Stoppers NSW.

Australian Asbestos Awareness Campaign Wins Prestigious International Award

Australia’s national public awareness campaign ‘Don’t Play Renovation Roulette – Asbestos Awareness Week 2012’ has won international recognition in the highly competitive 2014 Global Alliance COMM PRIX Public Relations and Communication Management Awards For Excellence held in Madrid overnight.

In winning the Best Public Service Campaign Award, Insight Communications are Australia’s first and only public relations and communication representatives to win a prestigious international Global Alliance COMM PRIX Award that recognises the most outstanding public relations and communication management programs from around the globe.

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Australian Asbestos Awareness Campaign Wins International Recognition At AMEC Global Communication Effectiveness Awards 2014

Insight Communications’ campaign ‘Don’t Play Renovation Roulette! – Asbestos Awareness Week 2012’ was internationally recognised receiving a highly sort after industry award ‘Best Use of Communication Management: Not-for-Profit’ at the International Association for Measurement and Evaluation of Communication (AMEC) Awards held in Amsterdam overnight.

Amid a highly competitive field from across the globe and competing with a record number of entries, Insight Communications was the only Australian public relations agency to be shortlisted in the prestigious AMEC Awards 2014.

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Betty On The Open Road

Today at the 1st International Conference on Asbestos Awareness and Management, Insight Communications launched the video “Betty on the Open Road: Driving Home The Dangers of Asbestos”, a promotional tool to educate stakeholders on the importance of asbestos education.

‘Betty’ – The ADRI House, an initiative of Insight Communications working with the Asbestos Education Committee in partnership with the Asbestos Diseases Research Institute (ADRI), is a purpose built, mobile model home designed to demonstrate where asbestos might be found in and around any Australian home built or renovated before 1987. Betty’s mission is to educate all Australians about the dangers of asbestos so they stop playing renovation roulette and think smart, think safe, think asbestosawareness.com.au, because it’s not worth the risk!

Betty was launched on November 25, 2012. This promotional video was filmed during Betty’s Tour of the NSW Central West during mid 2013.